Are You Prepared for the Unexpected?

Are You Prepared for the Unexpected?

As an estate planning attorney, I see on a much too regular basis the aftermath of the “unexpected” and what happens when people are not prepared. Being prepared is not something you do for yourself:  being prepared is something you do for those you love. ...
Create a Plan to Cover the Necessities of Retirement

Create a Plan to Cover the Necessities of Retirement

What’s going to happen when your paycheck stops?  It’s one of the biggest questions that people nearing retirement have.  It’s difficult for people to imagine what life will be like when they start to withdraw money from their hard-earned savings....
Above and Beyond – May 2014

Above and Beyond – May 2014

What’s Happening Around the Network The First Annual Macaroni Kid South Shore Boston Best of Family Awards named Lori Cook of A Fork in the Road at Bryantville as the Best Party Planner.  Tracy Marino of Tracy Marino Photography was named Best Family...

Connections – May 2014

There is a real theme of connection in my column this month. It’s making me recall what Jessica Foley said at the SSWBN Spring into Networking event at Dave and Busters recently.  She said that you really need to work at networking.  That means that you...
Branding with Trademark Law in Mind

Branding with Trademark Law in Mind

In a world flooded with information, branding becomes the key to standing out against competitors, even in relatively local markets.  Picking the right brand presents a marketing challenge, in that you need to find the message, the emotional tone and the specific...

Are you leveraging your relationships?

I spoke to a member recently who recounted what I believe to be a great business story.  To grow her client base, she sent an email to ten contacts with whom she had a strong, well-established relationship, letting them know she was looking to grow her client base....

What Are Your Networking Goals?

Do you attend networking events with clear goals in mind about what you want to achieve? Or do you show up hoping for the best? Do you know who you want to meet, how you can help others and what makes networking effective for you? For example, do you have a new...
Above and Beyond – Apr 2014

Above and Beyond – Apr 2014

One of the many benefits of SSWBN membership, you get to submit your achievements for this column. I will continue to encourage you to toot your own horn by announcing accomplishments and awards. However, we are expanding the focus of this column to encourage more...

Connections – Apr 2014

Finally, the snow has melted, and the bright blossoms of thanks and appreciation of SSWBN members are breaking out all around us! Stacey Corbett of USA Mobile Drug Testing of Greater Brockton would like to thank Tracy Dieselman of South Shore Pool Supply for her...